Client Work
This page includes various Public Relations work I have done for clients throughout my time at St. John Fisher University and the DAC Group
Ugandan Water Project
In my Media Relations course, a group of my peers and I were tasked with assisting the Ugandan Water Project Promote their Nine Tanks Tonight fundraising event. To do so we created and sent out press releases, pitches to the news outlets in Rochester, and had to plan and execute a Media Plan. Examples of the work done are linked to the right.
Client Work
Throughout the first semester of my junior year in my Media Research and Analytics class, we were assigned a business/organization to work with over the course of a few months to help them grow their brand on social media. We worked alongside our clients and analyzed their social media to find the best tools to give them. Linked to the right is the White Paper packet we gave to our client at the end of our time together.
Tactical Construction
Throughout the second semester of my junior year, I worked with a small group to formulate a marketing plan for Tactical Construction to help them get more customers to use their 3D scanner for their home renovation projects in Rochester, NY. A copy of our market plan is linked to the left.
Finger Lakes Campagin
Throughout the first semester of my junior year for my PR Writing class, we were tasked with creating a mock up campaign for a region of New York State, ours being the Finger Lakes Region. We had to write up aspects of the campaign such as a proposal, press release, pitch and fact sheet (linked to the right). All of this was done with the goal of increasing tourism in the age range of 18-25 year olds to the Finger Lakes region.
DAC Group
Due to compliance purposes, some work cannot be passed onto other entities. Agent information has been taken out of these graphics.